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|About||A tribute to that primal part of us all that bares it's teeth and snarls when we look at a loaded barbell.|
The ActiveApe ethos:
There are five species of great ape. The gorilla, the chimpanzee, the bonobo, the orangutan... and us!
Are we the smartest of the apes? Sure. You won't see a gorilla using Facebook any time soon. Are we the strongest? The fittest? Not even close.
The real question here is, are we even as strong and fit as we could be? Are YOU as strong and fit as you could be?
Modern life has softened us all. Our ancestors would laugh as they ran rings around us.
Now, I'm not suggesting for a second that we all return to the forest, live on our physical prowess and throw spears at the local wildlife, but wouldn't it be nice to know you could if you had to?
We are all capable of so much more than we realise. Rediscover your inner primate and unleash your evolutionary potential. Become an ActiveApe.