We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. Read more…
Andy Halley-Wright

Andy Halley-Wright

12 Bauer Place, Westport (CT), 06880, United States

Get Directions

(305) 323-9255

Categories
Work hours Add information
About Brands are ideas that people store away in their hearts and carry around in their heads. This page is about my life's work in branding.
Andy Halley-Wright cover
Mission To build power brands
Description Mindmarks are trademarks that burn a big idea into the consumer's mind. Now ideas are not some magical thing that pop out of nowhere. There is a technique for producing them because brand ideas are nothing more or less than new combinations between a marketplace, brand and audience insight. Unleash Andy halley-Wright's 30 years of experience uncovering insights, creating ideas and turning them into a brand positioning that will shake up the marketplace
Products Mindmark marketplace positioning tool
Brand archetypes
Consumer goals, motivations and values
Business unusual positioning
Ideology x intent of brand purpose
Brand storytelling techniques

Similar places nearby