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Department of International Marketing and Retailing

Department of International Marketing and Retailing

Prezydenta Gabriela Narutowicza 59a, Łódź, 90-131, Poland

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About DIMR is the first polish academic centre to focus entirely on modern distribution systems and retailing.
Department of International Marketing and Retailing cover
Mission We aim to create a center of excellence in Łódź, bridging the world of business and marketing academics specialized in international marketing management, modern retailing and branding.
Description Department of International Marketing and Retailing is run by Professor Tomasz Domański. We carry out research and teaching programmes in international marketing with special emphasis on international retailing strategies and marketing communications.

Our department holds a unique position in the academic environment in the area of international research and analysis in development of modern forms of distribution. We have expertise in the following fields: international strategies of large retail chains, modern forms of distribution, sales management, internationalization of Polish retail trade, brand strategy, place marketing, strategies for SMEs.
Founded 2002
Products Studia stacjonarne:
I stopnia International Marketing po angielsku
II stopnia International Marketing po polsku i angielsku
II stopnia International Marketing po angielsku
II stopnia Dziennikarstwo Międzynarodowe po angielsku

Studia zaoczne II stopnia International Marketing po polsku

Studia podyplomowe:
International Marketing Management w języku angielskim
Polsko-Francuskie Studia Zarządzania typu MBA w jezyku polskim i francuskim
International Hotel Management w języku angielskim
  • Prezydenta Gabriela Narutowicza 59a, Łódź, 90-131, Poland
  • Get Directions

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