DMA

DMA

1333 Broadway, Ste 301, New York (NY), 10018, United States

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(212) 768-7277

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About DMA’s membership is made up of today’s leading tech and data innovators, brand marketers, agencies, service providers and media companies.
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Mission DMA is the community that champions deeper consumer engagement and business value through the innovative and responsible use of data-driven marketing.
Description Founded in 1917, the Data & Marketing Association (DMA) is the community that champions deeper consumer engagement and business value through the innovative and responsible use of data-driven marketing. DMA’s membership is made up of today’s leading tech and data innovators, brand marketers, agencies, service providers and media companies. By representing the entire marketing ecosystem – from demand side to supply side – DMA is uniquely positioned to bring win/win solutions to the market and ensure that innovative and disruptive marketing technology and techniques can be quickly applied for ROI.

DMA advances the data-driven marketing industry and serves its members through four principal pillars of leadership: advocating for marketers’ ability to responsibly gather and refine detailed data to identify and fulfill customer needs and interests; innovating to bring solutions forward to the data & marketing ecosystem’s most vexing challenges; educating today’s members of the data & marketing ecosystem to grow and lead marketing organizations in the ever-increasing omnichannel world; and connecting industry participants to stay current, learn best practices and gain access to emerging solutions through &THEN – the largest global event for data-driven marketing – and DMA’s portfolio of other live events.
Awards International ECHO Awards - www.dma-echo.org

DMA Innovation Awards - www.dmainnovationawards.org
Founded 1917
  • 1333 Broadway, Ste 301, New York (NY), 10018, United States
  • Get Directions

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