Twitter and Instagram are powerful social media tools for nonprofits...if they’re used well. This intermediate-level course will build upon your existing knowledge and open up the massive possibilities for communicating with, engaging, and building your target audiences.
Student Member: $25.00
Learning Objectives Include:
-Comprehend the unique benefits each platform offers to nonprofits
-Intelligently incorporate both Twitter and Instagram into marketing and communication plans
-Understand how to advertise on each platform effectively
-Find current connections and build your audience
-Develop a Twitter or Instagram-specific marketing strategy
ABN Nonprofit Marketing Certificate:
This workshop counts as 3 credits towards the ABN Nonprofit Marketing Certificate. To receive this certificate, a participant must earn 18 credits (six qualifying courses) within a two-year period. Credits are tracked on individual sub-accounts (not admin accounts) as course credit stays with the individual. For more information, contact Chloe Perry at firstname.lastname@example.org.
This course is intended for intermediate professionals with 1-2 years’ experience in the topic. Please keep in mind, the levels are simply a guideline. Please contact Chloe Perry at email@example.com for specific questions about the level of this course.
Josh Cantrell is a people-oriented, results-focused marketing consultant with a passion for helping organizations grow. He is the founder of Signal Brandworks, a digital marketing company specializing in inbound marketing, copywriting, and creating digital marketing strategies that work. His marketing initiatives and leadership helped one previous company grow from $5 million to $20 million over five years. Josh was a founding leadership team member of the Social Media Club of Knoxville and has worked with nonprofits in various marketing and consultative capacities since 2008. He brings a down-to-earth, unpretentious, and hands-on approach to marketing consulting for small businesses and nonprofits throughout the Southeast.