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Thursday
19
APR

Amazon for Australian Retail: threat or opportunity

18:00
21:00

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Whether you’re planning to use Amazon as a powerful sales channel, get ahead of the competition on Amazon Prime, or you need to understand how to protect your brand and safeguard your business, you won’t want to miss this event.

In 2017, Australians spent a total of $1.95 billion on online shopping every month. That figure is forecast to grow by 6% in 2018, and the impact of Amazon in disrupting the retail environment is going to be significant.

Amazon represents a huge opportunity for Australian business, levelling the playing field and giving even small retailers the chance to benefit from Amazon’s ‘customer obsession”.

But it also brings challenges from ‘grey market sellers’ offering counterfeit or unauthorised re-selling of your products, as well as the need to understand the complex Amazon ecor-system which could put your business in front of millions of customers in Australia and around the world - or leave your brand vulnerable to downwards price pressure from global competition.

This seminar brings together two of the leading experts in the Amazon platform, offering some straightforward how-tos, platform essentials and insider info to help you make the most of the opportunity, as well as case studies from brands you recognise and a clear plan of action to capitalise on the opportunity.

All participants will get access to takeaway materials and an online diagnostic to assess whether your business is Amazon-ready.

Tickets are selling fast, so register now: https://www.eventbrite.com.au/e/amazon-for-australian-retail-threat-or-opportunity-tickets-39278461937