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Artist Management: Evolve and Adapt


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Have you ever wondered how an artist transitions from the middle-of-the-pack to become a superstar? The people behind some of the biggest careers in music will offer their tips for successful artist management and share how they develop, maximize, and sustain some of the most famous artists in music, including 50 Cent, French Montana, The Weeknd, Melissa Etheridge, Plain White T's, Mobb Deep, and Cypress Hill.

Panelists include:
- Deborah Klein, Music Partner at Primary Wave Entertainment
- Lola Plaku, Artist Management, Strategy and Brand Development for Lola Media Group
- Jeremiah "ICE" Younossi, Partner at RMJ/Owner of Detour

Moderated by Music Business/Management professor Ralph Jaccodine, who is in his 25th year of managing artists, this year's event will highlight the science, art, and creativity that goes into building internationally known musical brands.