In this class led by Jason Bowers, owner of Pixelized Designs, we will discuss the importance of LinkedIn and why it’s essential to a solid social media strategy. As you might be aware, LinkedIn is the business version of Facebook—with several similar features, but a widely different user base. LinkedIn is primarily business owners and professionals, and the tone in which you write your content must reflect that.
This class will cover how to use the personal end of LinkedIn and ways you can grow your following, how to edit and add info to your profile, and how to properly get your business added to LinkedIn. We will also briefly discuss the benefits of a company page and how it affects your SEO and credibility as well as ways to advertise through LinkedIn with their advanced targeting system.
This class is free and open to everyone.