We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. Read more…

Genius Talks: Product is not the Product with Aaron Mashano


Get Directions

#var:page_name# cover

The Talks:

Have you ever wondered why good products still fail, or how average ideas turn into great companies? What Is a realistic time frame to expect so as to achieve market leader status?
This talk is about positioning yourself as an industry experts and how to value yourself in the market place. Aaron will explain with some case studies of great companies that defy mainstream business strategies and how you can get a grip on the “market” and leverage its ‘unspoken rules’ to create success for yourself. Be prepared to see some product myths debunked.

The Take Aways:

- Why 80% products fail, but how you can be in the top 20% who succeed
- Strategy on how to pivot and innovate your product, service or idea
- Tools that can help you Identifying your Entrepreneurial style
- The elements of what makes a great entrepreneur
- 6 steps of how to grow your business sustainability
- How to choose the right business model for your product, service or idea

About the Speaker:

Aaron is the Founder and Head Coach at Start Results. He was born in Zambia, later, moved to Australia to study Law and Commerce at the University of Sydney. While studying, he set up
numerous successful business ventures that enabled him and his clients to live more successfully and make a bigger difference in their communities. During this time, Aaron recognised that the level of his success was a direct result of his ability to help others succeed as well. Helping start-ups to be successful companies is not just his passion, it has become his calling.
Aaron has Founded 3 other companies and has consulted for organizations like FAIRFAX MEDIA,
OPSM, NAB, The Red Cross, Mission Australia and Jesuit Social Services. More recently he partnered up with Top Tier Coworking Spaces like Hubud and Impact Hub, coaching numerous Upstarts at Google Startup Incubator Events. He has also been invited to keynote at corporate events - sharing stages with Top 500 Companies like COLES, WOOLWORTHS, KFC and Government Leaders. Aaron currently dedicates his time to making an impact across his; Social Enterprises, books, audios, workshops, consulting and angel investing.

Also check:

- 50% for Indonesians & GC members
- 30% for ALL! -