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3/6 Creating Great Content And Optimizing Your Website for SEO


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**Event #3: Creating Great Content And Optimizing Your Website For Search Engines **

In this hands-on SEO training session,we’ll cover the fundamentals of content marketing and SEO (Search Engine Optimization). You’ll learn:

- Key elements of a successful content strategy
- SEO overview: on-page vs off-page SEO, keyword research, content mapping, creating and optimising content around your keywords, tools
- Practice and templates: keyword research, on-page SEO optimisation checklist, looking at your website and brainstorm how the techniques discussed can be put into practice.

This event is part of the workshop series 6 Steps to Building Your Digital Marketing Machine. This hands-on course will teach you how to develop, execute and measure a successful digital marketing strategy to grow your business.

**Events Overview**
31MARCH: Essentials Of An Effective Digital Marketing Strategy
7APRIL: Building Your Marketing Stack And Setting Up For Success (https://www.facebook.com/events/2283975835163466)
14APRIL: Creating Great Content And Optimizing Your Website For Search Engines
21APRIL: Attracting People On Multiple Channels: Social Media, Blogs, Ads
28APRIL: Engaging And Nurturing People With Email Marketing
5APRIL: Developing, Analysing And Optimizing Your Campaigns

**What you will learn in all 6 events**
1.How to build repeatable and measurable marketing processes
2.How to attract visitors to your website and generate leads online
3.How to better engage with your prospects and customers

These events are for any businesses who think they can do better online. Regardless of what stage you’re at, what your company does or its size, these workshops will equip you with everything you need to know to build your own digital marketing machine.

**This event is for**
• Freelancers
• Business owners
• Marketers new to Marketing Automation

**Event Series**
This event is #3 of 6 events.

**Event location**
We will reserve the HUB's glasshouse for you. Enjoy light, space, 360° garden view, A/C and enough space for your creativity.

This is an intimate, interactive event. Space is limited so save your seat now!

**What you need to bring to the workshop**
• Laptop
• Alternatively tablet or smartphone

**About Marion**
Marion (Marion Tourrette) is a location independent marketing consultant specializing in marketing automation.
With over ten years of experience in Australia and Europe, she works with organizations of all sizes on their digital marketing and automation strategy, implementation and management.

Passionate about all things business and digital, Marion loves sharing her knowledge and helping clients grow their business through effective marketing processes, strategies and technology.

Learn more about Marion: https://mariontourrette.com

**How to register**
Please sign up here, write a message to Hub Hoi An - Coworkingspace in Hoi An or sign up at the Hub's front desk.

650,000 VND / person for one single event
3,510,000 VND / person for all events incl. 10% discount

The Hub serves Community Lunch at 1pm. If you want to join, please let us know in advance. It's 80k VND for Hub members and 100k VND for guests.

**Space is limited so save your seat now!