Almost all companies pursue growth strategies, seeking profitable growth beyond market development. Research, however, shows that close to 75% of all companies fail in this.
A number of tools, techniques and alleged best practices have been presented to address this – mostly focused on finding blind spots in the market space. It makes good sense, but there is another way, and at this event, we will discuss this with you.
We will present one of the most fascinating and inspiring examples of rapid and profitable growth in recent years: Joe & The Juice. This Danish food and beverage chain of juice, sandwich and coffee has profitably grown from one store in the centre of Copenhagen to close to 250 stores in Scandinavia, Germany, the UK, France, South Korea, Australia and the US. Forbes has written that they might be the next Starbucks.
We will present seven to-go lessons from Joe & The Juice that hopefully will inspire you and most certainly will challenge the way you think about and pursue growth in your own company.
The lessons will draw on "Mig & Joe" (Me & Joe), a Danish book written by Implement Consulting Group Partner Lars Bo Hansen together with Joe & The Juice Founder and CEO Kaspar Basse. Former Brand Builder of Joe & The Juice, Viktor Gabel Nørgaard, will join Lars Bo on stage and share his story about the successful expansion of the chain to the US market.
We hope you will join us for an energetic, thought-provoking and truly innovative approach to growth, aiming to give you practical and useful insights. You will hear about the magic of Joe & The Juice and the seven to-go lessons to healthy and profitable growth.
To learn more and to sign up, please follow the link:
If you have any questions about the event, you are welcome to contact: Harald Ihlen Møyner, email@example.com.
Please be aware that attending the event on Facebook is not sufficient for participation.