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How to Choose & Use Multiple Social Media Platforms for Your Biz


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With so many different options out there, how do you know which social media platforms are right for your business? In this workshop, we will work out how to choose the best social media platforms as well as discuss how to measure results. We will go over several social media platforms (such as Facebook, Snapchat, LinkedIn, Instagram, YouTube) and the different strategies you can implement with each, as it pertains to your business success.

We will answer the following questions:

-- How to choose the best social media for your business - how does this platform meet the needs of your business, do your customers use this platform?
- -How to measure results
-- Why social media management tools are important

Janice Rojas, CSBDF Director of Marketing & Communications, will be presenting the workshop. In her role, she manages all internal and external communications for CSBDF and is responsible for implementing marketing strategies and promotion plans for programs and initiatives, as well as maintaining media relations. Janice earned a Bachelor of Arts in journalism and mass communication with a specialization in public relations from the University of North Carolina at Chapel Hill.

Light refreshments will be served. For more information, please contact Angela Milton at amilton@carolinasmallbusines.org.