Based on the thirty-year legacy of critical engagement with media art of the Berlin-based transmediale festival, this lecture makes a case for the values of speculative, interventionist practices in art and (post-) digital culture. Hybrid research and development processes that fuse art, science and technology are ever more in demand and are being connected to processes of value creation, which are determined by the drive to create data out of everything in order to implement fine-grained forms of measurement and quantification. As creativity becomes a highly sought after skill in an increasingly knowledge-driven economy, we need to ask ourselves whose and what innovation is eventually being produced by artists intersecting with industrial contexts, scientific knowledge paradigms and a financialised economy. The lecture will explore artistic work produced within the framework of a festival which explores transversal and critical imaginaries of what technological development might look like in this moment of a datafied reality and a general, post-digital condition of fusion between the analogue and the digital.
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