The top 200 brands are going to be unveiled at a Business Breakfast meeting to be held on 4 May 2018 at Crowne Plaza. This marks the second phase of the Superbrand process. Superbrand is a concept that seeks to recognise and reward the best brands in the country with the finest reputation within a specified period of time. It offers customers and other stakeholders’ significant emotional and tangible benefits over its competitors consciously and subconsciously. As a result corporates and the community at large realise real economic value from this noble concept.