Dash, Cash & Mash: PR Trends for 2019
Speaker: Mike McDougall, APR, Fellow PRSA, President, McDougall Communications
Today’s public relations teams are simultaneously planning for next year — and 12 hours from now. In an industry that feeds the unknown and ambiguity, where every day is different based on breaking news, the best PR teams get ahead by spotting, roping and riding bigger trends. You’ll want another pint (or growler) after hearing what’s ahead in the chaotic, always-on world of PR. Is sleep a thing of the past with real-time response expectations? Have paid influencers hit their peak? Why is an integrated approach more important than ever? Find out as Mike gives a glimpse of what’s ahead and what’s already arrived.
Special thanks to our April 20MAAB Sponsor Canfield & Tack Commercial Printing & Fulfillment for getting a food truck this month to park out front! Effortlessly Healthy will be serving up some tasty treats from 5-8 p.m.