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Wednesday
18
APR

Social Media STRIVE Workshop

08:30
09:30
Retail Alliance
Event organized by Retail Alliance

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Retail Alliance has re-launched our STRIVE workshops in a brand-new format! STRIVE workshops will now be available in-person and via live stream. In these one-hour workshops, you'll walk away with at least three to-dos you can implement immediately in your business on various trending topics.

April Workshop: Social Media

What is a hashtag? How do you upload an Instagram story? What does it all mean? Social media can feel very overwhelming, confusing, and daunting. We are going to put on our teacher hats and guide attendees on an educational journey to social media confidence. This STRIVE workshop is perfect if you want to use Instagram, Facebook, LinkedIn, and Twitter but you’re not sure what the differences are between the platforms. Social media strategies and best practices will also be provided!

Speaker: Lindsey Germono, Germono Advertising Company

Lindsey Germono is the President of Germono Advertising Company and Host of Drop and Give Me 20 podcast. Her agency focuses on traditional media planning and placement in Hampton Roads, including print, television, radio and outdoor campaigns. Her agency also offers social media marketing education for growing businesses. She has over a decade of traditional media experience, and has stayed on the forefront of advancements in new media marketing. She is a sought-after speaker has led discussions at Old Dominion University, Regent University,

The Milspo Project, Internet Marketing Association, and more. She serves as an advocate for military spouses, serving on the board of directors for The Milspo Project, and has been featured in Forbes and the U.S. Small Business Administration.


Lindsey is a graduate of Old Dominion University, and received her MBA from Regent University. She is an active member of Pi Beta Phi Fraternity and contributes to their philanthropic causes. Her favorite local beach is East Beach in Norfolk.

A link will be sent to all attendees after the workshop for on-demand access to the recording of the presentation.

2018 STRIVE Workshop Schedule & Topics

Wednesday, May 16: Selling Online

Wednesday, Jun 20: Advocacy

Wednesday, Jul 18: Google AdWords Express

Wednesday, Aug 15: Video Marketing

Wednesday, Sep 19: Email Marketing

Wednesday, Oct 17: Advertising

Wednesday, Nov 21: Public Relations 101