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Santa Rosa: The Recipe for Sticky Customers


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The secret is understanding how to create emotional connections with your ideal customers.

You will explore:

- 6 critical elements of building a sticky brand
- How they create an emotional glue
- Why people buy on emotion and justify on facts
- A proven powerful method of persuasion
- How to create your recipe for sticky customers
- Mindmaps for your brand elements
- A roadmap for implementation

Napa-Sonoma SBDC Business Advisor JANET WENTWORTH is the author of "Your Unstoppable Brand" the practical guide to engaging your ideal customers through the power of stories and "Delight by Design" a coloring book with guided reflections for discovering how to captivate your customers and create an Unstoppable Brand.

Cost: $45
Sonoma County Economic Development Board
141 Stony Circle STE 110
Santa Rosa, CA