in association with INM
Understanding what does and doesn’t work about a concept or execution is key to its creative success. This workshop, facilitated by Jason Stone of David Reviews, will focus on how to develop your critical skills and analyse your own work, and that of others, objectively and fairly.
This workshop is pitched at junior to mid-level creatives – future Creative Directors. A relaxed afternoon workshop, it will include a judging session, discussion and participation. Afterwards, attendees will have the opportunity to meet some of this year’s ICAD judges.
ICADemy combines theory and practice, allowing you to really engage in the creative process. You can call it training if you like, it will definitely benefit your professional life, but it’s more than that. It’s about giving you the tools to reach creative excellence. And it’s fun.