We are getting ready for our next session with Jason Johnson of Marlin Consulting.
This next session covers Google Analytics, which is by far the best analytics tool for websites. If you've ever wondered how your website is performing online, signing up for Google Analytics (GA) will tell you virtually anything you want to know regarding your site's traffic, rankings, consumers and so much more.
In this workshop we will cover:
1. Why use Google Analytics?
2. Is your Google Analytics set up correctly?
3. Set up Goals (What is a conversion?).
4. What about offline campaigns?
5. What reports should be considered?
These workshops are being presented as part of our Social Media Technology Series by - Jason Johnson, founder of Marlin Consulting Solutions, and a "Google Certified Specialist".
Jason has over 17 years of experience and success with internet marketing, Search Engine Optimization (SEO), Pay Per Click and building & maintaining websites.
Located in the Daytona State College UCF Building 150, Room 101