‘The Social Landscape Course’ presents the current state of the social media world within the context of attractions. This news and theory-based discussion takes students on a journey through the social evolution, ending with predictions of the next disruption. Social Media is ever-evolving, and students will leave this class with a better understanding of the current landscape to better prepare their attractions. This is an intermediate course recommended for attractions engaging or planning to engage with their audiences on social. Students are encouraged to bring elements for group discussion.