Email Marketing Strategist Vanessa Cabrera will be teaching the class on behalf of the SBDC. She is an Online Marketing Consultant for Service Based Entrepreneurs and has vast experience working with companies to expand their knowledge of social media.
We'll take a deeper dive into the mechanics of truly effective subject lines and cover the three keys that make or break your subject line (and how short your window really is...). What works, and what does NOT work in capturing your readers’ attention. Length, brand, urgency and offers. How to make them work for your subject lines. Before and after examples that make it crystal clear how to improve your results. Get their attention, get in the door, and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success!