J&L Marketing

J&L Marketing

2100 Nelson Miller Pkwy, Louisville (KY), 40223, United States

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(502) 261-9292

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About

J&L Marketing is the nation's highest rated Automotive Owner Marketing agency.

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Mission J&L Marketing, Inc.'s Mission is to continually seek out new communication, direct response and one-to-one dialogue techniques that help our clients build stronger and more profitable relationships with customers and prospects.

Because of our experience and strong measuring capabilities, we can provide comprehensive marketing solutions that reduce marketing expenditures and streamline efforts.

We believe the keys to successful marketing are the right marketing strategies combined with rigorous planning and flawless execution. Strategy requires the discipline to focus not only on what is possible, but also what is necessary to meet goals and objectives. At J&L Marketing our consultative approach allows us to partner with clients and provide them with the resources, framework, knowledge, and best practices we have developed by our experts for over twenty years. J&L Marketing’s passion for our clients’ success, consistently delivers high-quality results with an outstanding level of customer service.

We believe customer and employee loyalty comes from value creation. Our first responsibility is to the customers who use our products and services. We believe that people, not jobs, are our competitive advantage. The contributions from everyone at J&L are important to achieve our business strategies and live our business values. In carrying out our day-to-day business we strive to build a loyalty based business system that:

1. Follows the philosophy that we must consistently deliver superior value to our customers because they are the reason we are here.

2. Empowers our employees and treat them with respect and provide pleasant working conditions.

3. Be considered as a giving company in our community.

Through a long-term commitment to this mission, we will be known as a company that is caring of our clients and employees. Our customers, vendors, and employees see J&L Marketing, Inc. as offering superior value, incredible promotion results, outstanding se
Description

Employed by data-driven strategies powered by our proprietary program, bPrecise®, J&L Marketing works closely with clients to design and execute their direct marketing programs. Automotive Equity Data Mining and Lead Generation, Automotive Sales Events, Customer Pay Service Clinics, Data Management and Data Analytics, Automotive Direct Mail, Automotive Email, Automotive Micro-sites and a Virtual BDC provide a complete range of automotive multi-channel direct marketing solutions throughout the lifetime buying cycle in both sales and fixed operations.

Our data analytics are unrivaled, with predictive modeling that enables us to single out customers who are in the market for vehicles and determine what offers will motivate them to buy. Because driving sales, reinforcing customer loyalty and increasing profits is what we’re all about.

Awards J&L Marketing: 2011 DrivingSales Dealer Satisfaction Award Winner
• Highest Rated Vendor in Owner Marketing
• Highest Rating in Customer Pay Clinics
• Highest Rating in Equity Programs
Founded 1991
Products J&L’s strategic multi-channel approach and award-winning programs engage customers for multiple revenue streams – immediately and in the long term.
• bLinked®: the much-more-than-an-equity-program that delivers a steady flow of sales leads – and high-quality trades – all month long
• Automotive Sales events: move new and pre-owned models, promote dealer incentives, increase showroom and internet traffic, build customer loyalty and motivate salespeople
• Customer pay service clinics: help retain customers, bring back inactive customers and save those who are at-risk, all the while showcasing the advantages of factory-trained technicians, original parts and excellent customer service
• Customer pay service clinics: help retain customers, bring back inactive customers and save those who are at-risk, all the while showcasing the advantages of factory-trained technicians, original parts and excellent customer service
• Conquest Growth Strategy: motivate conquest customers through direct and digital marketing by leveraging the power of curiosity combined with convenience to the customer. Beyond any traditional marketing, J&L Marketing’s LeadGen Technology drives conquest customers to action which produces daily leads every month!
  • 2100 Nelson Miller Pkwy, Louisville (KY), 40223, United States
  • Get Directions
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