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|About||Practical and useful baby products recommended for parents by parents|
Shopping pre-birth – go into a shop, ask questions. Do research online, browse hundreds of products and choose the best one after extensive research. Enjoyable, therapeutic, time-consuming.
Shopping post-birth – go online, faced with hundreds of products. Try to do research. Baby wakes up: feed, clean up, do house chores, feed, clean up, exhausted. Give up, ask friend what they use – buy that product
You’ll most likely recognize the above or some sort of variation, and if you don’t, we are in awe of you! We realised that with a baby, even those that loved shopping find it becomes a bit of a chore. And the amount of products out there in each category is mind-boggling.
Our solution is less product choice, but high quality products to choose from – we want to become theonline version of your best friend’s trusted recommendations. We handpick products for your baby so you don’t have to spend time you don’t have doing research on whichis the best product.
Our product range is carefully chosen, with a focus on useful every day items and baby products made by parents for parents – after all, if parents have made them for their babies, why wouldn’t other parents find them useful!
We (Sagar and Shreena) are a team in life as well as in business (how cheesy!) – we have known each other since we were 18, got married in 2011, and became new parents in November 2016, when Shreena gave birth to a little girl.
This changed our life forever, not least because Shreena was the ultimate shopaholic pre-birth, but quickly realised post-birth how difficult it was – not only was she faced with thousands of products in categories which she had never even thought about before, but she was also faced with competing opinions on which products are best, not to mention mother’s guilt as to which products to buy.
And so, my little Bubba was born – it is named after our little one (we call her “little bubba”) and we hope that we can help parents out there to buy things within the