To be the nation's leader in helping people keep themselves, their families, and their communities safe from crime.
NCPC manages a public education campaign—symbolized by McGruff the Crime Dog® and his “Take A Bite Out Of Crime®” slogan. Our strategic goals are to promote crime prevention; partner with government, law enforcement, the private sector, and communities to prevent crime; protect children, youth, and other vulnerable populations; and anticipate and respond to emerging crime trends.
NCPC operates demonstration programs in schools and neighborhoods. We have a national crime prevention network of 10,000 crime prevention professionals and national, federal, state, and local organizations through the Crime Prevention Coalition of America and the National Crime Prevention Association.
NCPC publishes books, kits of camera-ready program materials, posters, and informational and policy reports on a variety of crime prevention and community-building subjects. NCPC offers training, technical assistance, and a national focus for crime prevention.
NCPC’s online presence continues to grow with a new online training academy that we launched in February 2014. More than 45,000 people connect with NCPC through Facebook, Twitter, and YouTube.
NCPC hosts www.mcgruff.org’s Milstein Child Safety Center for children, which has games, stories, and advice from McGruff, and www.ncpc.org for adults, which offers topical prevention tips, describes prevention practices for community building, and helps anchor prevention policy and activities at the local level.
Now, three decades after McGruff’s first TV appearance, more than 83 percent of children, teens, and adults recognize him, and over 1,500 law enforcement agencies use McGruff costumes to spread the word about prevention. Thanks to NCPC and McGruff, Americans know how to “Take A Bite Out Of Crime.”