PlayLife is an initiative to keep children off the streets and active by providing development in sports, English, character & life skills.
PlayLife empowers the lives of youths living in under resourced communities through sports, education and character development in order to be competitive academically, athletically and participate in our world as global citizens.
How we PLAY, is how we live!
It all started with PELADA (pick-up soccer games)
PlayLife was co-founded in 2014 by Shanna and Ky Adderley. As a former college athlete and Olympic development player, Shanna was eager to find places to play when she arrived in Brazil. But what she soon discovered was that there were not a lot of options to play with women, men did not allow her to play, and there was a huge negative stereotype that went along with being a female and playing The World's Game.
She decided she wanted to have an impact on helping girls soccer in Brazil so she visited a number of communities in hopes of helping other programs. In many instances, there were established teams and opportunities for boys, but there was nothing available for young girls. This led Shanna to start what is now known as Soccer Girls.
Together, Shanna and Ky decided that the program could be bigger than just playing sports, that it could also incorporate mentoring and educational components. Ky is an education professional with years of experience integrating Sports, Academics and Character skills as a founder and principal at KIPP: AMP Academy. Quickly english classes and character skills were integrated into the program and many volunteers from the expat community began to show interest and give their time to the children of PlayLife!
With the same intentions in mind Ky started Basketball Boys in 2015 and together the couple intends to also start Street Runners in 2016.