Ludwig-Erhard-Anlage 1, Frankfurt, 60327, Germany

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THE ARTS+ Business of Creativity combines fair, conference and network hub. It will launch at this year’s Frankfurt Book Fair 19-23 October 2016.

THE ARTS+ cover
Mission Exploring New Value Chains in Cultural and Creative Businesses.

THE ARTS+ combines a trade-show, conference and network hub. It will launch at this year's Frankfurt Book Fair, Oct.19-23.

Professionals from all areas of culture and the creative scene, brands, developers, publishers, technology companies and media representatives will meet in Frankfurt to share ideas through presentations, exhibitions, a laboratory, workshops and conferences, creating a unique new network.

THE ARTS+ Fair, spanning over 2.000 sqm, is hosted in a specially designed and curated area within the Frankfurt Book Fair, which annually attracts 270.000 visitors, 10.000 journalists, 10.000 right dealers (publishing, film, games, online) and 200+ political and administrative officials from over 110 countries. THE ARTS+ area has exhibition space for creative clusters, museums, agencies, service providers, online platforms, enterprises and brands. A laboratory serves as an interactive, interdisciplinary and open format while salons will be home to exclusive talks, matchmaking and presentations. A catwalk stage for pitching sessions, performances and creative presentations with a curated program but also open sessions and the stylish Monocle Café will make THE ARTS+ an unique experience. And the key event for those who seek new partnerships, manufacturers and service providers for their cultural and creative businesses.

THE ARTS+ Conference is the content-rich, dazzling kick-off event on Oct. 19th. Thought leaders, top level industry experts, celebrated artists, aspiring entrepreneurs and renowned influencers for key-notes, presentations, conversations and panels come together on stage and discuss content as the new currency in cultural and creative businesses. Besides best-practice cases from the performing arts, architecture and design, museums as well as virtual reality, AI and 3D printing, the main focus will be on fueling the discussion around marketplaces for creative rights and intellectual property in culture and creativity. Thus a growth in busine

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